“Best Damn Marketing Tool…”

by Walt Goshert on Saturday, February 13th, 2010 | No Comments

Seth Godin and Tom Peters chatting at the American Express Open Forum on Inside The Entrepreneurial Mind

Here’s the thing to understand from this quick clip…

Now, perhaps you’re not an author or business thought leader like Seth or Tom.

But, make no mistake…

You ARE the Expert, the thought leader in your space.

Perhaps you’re the expert in historic home renovations in Bucks County,PA?

Maybe you’re the “thought-leader” when it comes to German Auto Repairs in Peoria,AZ?

What if you happen to be THE “Go-To” person for back pain relief for active golfers in Palm Beach, FL?

Realize this:

You are in the MARKETING Business and you ARE a Media Firm.

Doesn’t matter if you restore historic homes…
Fix luxury German cars…
Get golfers with back pain out on the course…

A blog is your Publishing Platform.

And, it’s Free.

Walt Goshert