“Business as Usual” Thinking isn’t gonna work. In The World is Flat, Thomas Friedman paints the picture of how local businesses must think and operate to survive in The New Economy. Keep in mind… Friedman originally wrote this book pre-financial crash, in 2004-20005. Technology, the Internet,emergence of China, India and former Soviet bloc countries and [...]
Read More...Every local business agrees referrals generate leads and build customer loyalty. But, how many local businesses have a referral system? Most businesses earn referrals, generate leads, and build customer loyalty quite by accident. Here, John Jantsch of Duct Tape Marketing talks about how to create referral systems in your business. Three keys of John’s referral [...]
Read More...Most local business owners, when they really think about this, will answer:
Read More...For all too many years I was sooo bad at this concept that I lost thousands of dollars, maybe (much) more.
(I try not to think about it.)
I was wasting my time.
I was taking action on the wrong tasks.
I was leaving a ton of money on the table.
And even worse than that, I had no clue I was making this error.
Let me flip the coin on the other side.
Warren Buffett is the 2nd richest man in the world.
He’s amazing.
At ONE thing.
Read More...Here’s a quick time out to re-focus your business:
Knowing WHO you don’t want is the springboard to building your business.
Knowing WHO you don’t want is simply your current reality.
And your current reality can change.
Read More...