Walt Goshert

Over the years, I’ve collected quite a few free Marketing and Business-Building e-Books.

Here are links to my top recommendations.

Bookmark, Share this Page, and Check Back… I’ll be adding Free E-Books from my computer and travels online.

Oh yeah…

WARNING: Some of these links contain affiliate cookies. While all of these are free, if you decide to buy any products/services from these fine folks, you’re also helping me tee it up and buy a couple dozen golf balls. If you do, thanks.

Please Recommend… Free e-Books you’ve discovered that help you Build Your Business

Business-Building

• The Bootstrapper’s Bible Seth Godin’s Manifesto on How to Grow a Business without tons of money.

• What You Need to Know to Be Successful at Getting Clients (Requires Opt-In- Discover Jennifer Davey’s 14-Step Formula for Getting Clients)

• The Marketing Zen Group- Marketing Scorecard (not an e-Book, but a self-score of your marketing. Print the page and score your marketing.)

• Why Johnny Can’t Sell- Paul Myers on how to create a sales process online. Practical and powerful.

• Jay Abraham’s The Windfall Profits Paradox: How You Can Build Tremendous Business Wealth and Success- Using Short Term “Windfall Generating Opportunity” Thinking

Copywriting

• Authority Rules The 10 Rock Solid Elements of Effective Online Marketing
  

• The One Sentence Persuasion Course: 27 Words to Make the World Do Your Bidding (from Blair Warren- Author, Television Producer, Marketing Consultant, and voracious student of human nature.)

• Power Words that Sell: 30 Power Words that will help you convert sales

• Why Do Some Headlines Fail? How to Write Headlines that Get Results Every Time!

• Scientific Advertising- The Book Recommended By More Advertising Geniuses Than Any Other
  

Marketing Ideas and Strategy

• David Meerman Scott’s Download Page
  
  • Gaijin Male Model (2010) A Case Study in Conflict-Driven Business Writing
  • Lose Control Why marketing ROI measures lead to failure
  • The New Rules of Viral Marketing (2008) How word-of-mouse spreads your ideas for free
  • The Gobbledygook Manifesto (2007) Chosen for the Viral Marketing Hall of Fame!
  • The New Rules of PR (2006) How to create a press release strategy for reaching buyers directly” One of the most read business white papers in history” — Anne Holland, MarketingSherpa
  • How Will You Create a WORLD WIDE RAVE? (2009)Making of a Viral Video

• Flipping the Funnel- Seth Godin challenges you to “Give Your Fans the Power to Speak Up

• The Cluetrain Manifesto- Original 1999 version available to read online for free here.

Marketing Tools

• Landing Page Handook Learn What a Landing Page is, Why you need One, 6 Steps on How to Design One, and 5 Big Mistakes in Landing Page Design

• e-Books the Smart Way (by Pat Flynn at The Smart Passive Income Blog- Requires Opt-In)

• EMail Secrets Exposed (Matt Callen at InstantPopOver.com- Requires Opt-In)

Social Media and Marketing

• Facebook For Business (from Hubspot) Tips and Tricks on using Facebook to market your business and drive more inbound traffic and leads.

• Tribes Q&A Inspired by Seth Godin’s book Tribes: We Need You to Lead Us

• Twitter View A Fun & Easy Way to Get new Followers, Increase SEO, & Naturally Attract More Prospects and Customers

• Twitter for Brick & Mortar Businesses Why Do You Need Twitter? Simply put,to find and retain customers.
  

• Authority Black Book - Mashable ranks Jack Humphrey’s ABB #1 for Bloggers

WordPress Hacks, Tips, and Tools

• Learn to Blog- at Blogussion.com. A Complete Online Guide to Blogging and a Free e-Book Workbook available for download

• How to Launch a Blog in Under an Hour for Stupidly Cheap- Johnny B. Truant’s e-Book- (Requires Opt-In)

• Six Figure Blogger Blueprint- David Risley’s Free e-Book- (Requires Opt-In)

Lifestyle

• More Time Now: A Pretty Simple Way to Invest One Hour a Week to Free Up 1000 Hours a Year- Dave Navarro’s 40-Page Manifesto

• Travel Golf Free e-Book Golf Travel Guides- From Arizona, Hawaii, Florida… to Scotland, Ireland, South Africa, and Australia