Comments on: Google Local Business Listing: Step-By-Step Guide

By: Armila2google business listing

Armila2google business listing — Mon, 21 Mar 2011 16:14:10 +0000

Google is always making a way in which they can expand their services for the comfort of it’s users. They are now leading in providing relevant information to users.
But Google doesn’t stop there because they’re still up for more.
Google is now creating the Google maps to widen it’s services. This Google maps will help users to locate a certain business establishment in a map. On the other hand, they are allowing businesses to be listed for free. So, this is a free advertising opportunity for the businesses, while Google widens it’s services.
Armila2google business listing´s last [type] ..Hello world!

By: Kelvin

Kelvin — Thu, 17 Mar 2011 12:59:07 +0000

Nice article! its really to have info like this ,about businesses i want to start my own thanks

By: Julie@Miche Bag Coupons

Julie@Miche Bag Coupons — Wed, 29 Dec 2010 20:41:36 +0000

Hello,

Thanks for writing this up – I’m actually having trouble getting my local business to show up in the rankings, but don’t want to shell out thousands of dollars to SEO “experts” to do something that I feel like I should be able to do myself!

Thanks again for the guidance.

By: LAris@air conditioning installation

LAris@air conditioning installation — Tue, 31 Aug 2010 11:59:13 +0000

Good information from your post and hopefully varying opinions help give perspective.

By: Dave Cosper

Dave Cosper — Thu, 13 May 2010 15:54:35 +0000

Walt-

I agree, smart business will go beyond just claiming their profile and take advantage of the three primary ranking factors regarding their local listing: 1) Information, 2) Corroboration, and 3) Consumer Input. There is also a fourth ranking factor, and that is 4) Location, but for obvious reasons this is more difficult to “optimize”. And I do not recommend any attempts to game the system in this regard. I recently did a fairly thorough yet simplified presentation on this topic and publicly posted my slides on SlideShare: http://bit.ly/c3uq5C

Also, here is a blog from SearchEngineGuide I recently authored on the topic: http://bit.ly/9Ca5hd

^ Not trying to push links, but these are highly pertinent to your post.

Bottom line: If a business wants to rank high in SERPs and maintain that position (specifically on Google Maps), the key is in creating robust content and manually distributing this enhanced content across a broad network of search engines, relevant IYP’s, as well as geo and niche directories. Why? Because A) consumers are a fragmented audience, and B) this “corroboration” strengthens that business’s “certificate of trust” in the eyes of The Big G.

I’m currently working on taking a crack at how specific social functions such as Foursquare’s “check in”, Twitter’s Places and soon to roll-out Facebook location-based sharing will, combined with the new Caffeine algo, affect the broader scheme of Local SEO.

Hope some of this helps!
.-= Dave Cosper´s last blog ..Going Beyond NAP: Building a Better Business Profile =-.